FAQ Who are Google Advertising Professionals? Why do I need a Qualified Google Advertising Professional? How many companies advertising on Google Adwords? Why should I advertise when I can get my website listed free of charge on the Directory?

Our Pay Per Click campaign set-up and management includes the following: * Objectives and strategy consultation * Establish advertising goals * Define the overall budget * Identify the most relevant, popular and niche search phrases and keywords    for your market * Creative advert writing * Conversion tracking implementation * Advanced tracking for measuring lead conversion and costs per conversion * Competitor analysis * Monitoring positions, impressions, clicks, cost per clicks, conversions and cost    per acquisition * Optimise the campaign for a higher click through rate and higher ROI (return    on investment) * Monitoring prominent positions * Measuring performance and ROI (return on investment) of the campaign * Optimise the campaign using Google AdWords latest advanced features * Create reporting templates based on client requirements * Ongoing maintenance and improvement

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